I began this project by creating an identity that captured the vibrancy and color of a multicultural festival. I then created multiple print pieces using common colors found in the flags of varying nationalities. I wanted the overall design to achieve a sense of movement and fluidity while promoting the bold and bright sensations that a festival provides.
The Port of Camas-Washougal
This project began with a request for a rebrand, a few additional print pieces, and a website update. Shortly after completion of the rebrand, the Port decided to redesign their lobby according to the new brand standards I provided. Working closely with a local vendor I created designs for standing glass panels, a beautiful new timeline, and created and installed banners featuring prominent local developers throughout the history of both Camas and Washougal, Washington.
The Mighty Simple Design Co.
Owner/Founder of The Mighty Simple Design Co.
The Mighty Simple Design Co. began as a passion project to bring together my love of specialty printing with the desire to create classic, heirloom products. All work is custom created on a client by client basis using only the highest quality of materials for printing.
Sup Salmon Classic
Project Manager / Lead Designer
The SUP Salmon Classic has been held in Washougal, WA for the past two years. The director initially requested branding for the Washougal division of the international race (stand-up paddle boarding). After the branding was a success, he asked me to design a promotional poster to be featured around Washington and also in a national SUP magazine. The poster shown was the one I created for year 1 of the SUP Salmon Classic.
D. Studio 21
Lead Print Designer / Website Curation
After working three years at D. Studio 21 as Lead Communication Designer, I led a branding overhaul. I began first by redesigning our logo to better represent the type of company we were becoming. I updated our color palette and brand standards to better reflect our company's evolving values and establish our place in a contemporary design community. After the rebrand was complete, I oversaw the design of the business cards and rack cards to production. Both print pieces were printed with UV Soft Touch coating as a final "touch".
Washougal Waterfront Park & Trail
The Port of Camas-Washougal had plans to open a waterfront park for the surrounding communities and travelers through the Columbia River Gorge. I was tasked with designing the branding and signage for the park. I designed directional signage, a wayfinding system, local and surrounding maps, banners, information panels, the entrance sign, all promotional print materials, and also worked with a local vendor to bring all of my designs to life. I collaborated with a team to choose the lighting system and materials we would work with to make the experience better and brighter for visitors. My personal favorite piece is the entrance sign, created from copper to patina over time as the weather sees fit.
If you ever find yourself in Washougal, WA, be sure to stop by for a walk through. It is a beautiful experience, especially in the early spring and summer. For more info on the park visit http://www.washougalwaterfront.com/
Disclaimer: I did not have a hand in creating the website.
Project Manager / Lead Designer
NW Nut is a small company located in Vancouver, WA. They requested a branding re-work. I used their existing logo mark and created a type design and packaging. I simplified their packaging by using the same box for various types of nuts, differentiating them with simple but colorful labeling. A die-cut is used on the word NUT to display the food item inside.
I worked with a team of high school students throughout the Camas and Washougal communities to help build a campaign around drug awareness. I designed the print material to be bold and fun while promoting the idea of success and unity. This project provided everyone with a chance to draw on their personal experiences around drug use and address the community in a positive way. The final design represents the students' fervor for life. It reflects the potential for a thriving, supportive community working together to resist drugs.
Two Rivers Heritage Museum
As Washougal's only museum, Two Rivers Heritage Museum is the place to go for any info on the history of the small town. They wanted a brand new look and feel, representing their history in the community with a bright, inviting palette. I designed the business cards using two prominent figures in the founding of Washougal with a wash of the new orange and white logo mark on top. I loved the blending of historical design with the bolder colors. The rack cards were designed using a pale blue along with their signature orange.
The museum is a fun place to visit if you're traveling through the Columbia River Gorge. Feel free to visit the website for more info on Two Rivers Heritage Museum at http://www.2rhm.com/.